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Meet the Kid to Kid Franchise Team

The Kid to Kid Franchise team is led by visionary executives with significant experience helping franchisees thrive

Shauna Sloan


Little did we know when we opened the first children’s resale store over 30 years ago, that our concept would expand and grow to be one of the biggest and best resale franchises in the world. We’re still a privately owned family run company — which allows us to have personal relationships with our franchisees. It’s been rewarding for me to watch our kids grow up and, in some cases, join Mom and Dad in the business. As a mother and grandmother, I relate to the challenges of trying to balance work, family, community, and play. I spend most of my time creating systems (including the amazing Baseline Point of Sale program) to make that balance possible for our franchise owners. We’d love to have you join our family!

Tyler Gordon


Tyler joined BaseCamp Franchising as Co-CEO in 2022 and is principally focused on finance, marketing and franchise development for Uptown Cheapskate and Kid to Kid. Prior to joining BaseCamp, Tyler was a Co-Founder and Managing Partner at Horizon Point Capital and, prior to that, a Principal at Apollo Global Management. During his more than 10 years as an investor in private equity, Tyler was integrally involved in setting operational and strategic priorities for over a dozen companies across a wide range of industries. Tyler received his MBA from Harvard Business School, where he was a Baker Scholar and a Loeb Fellow, and graduated with honors from Harvard College with a BA in Economics.

Zach Gordon


Zach joined BaseCamp Franchising as Co-CEO in 2022. As Co-CEO, Zach is primarily responsible for overseeing the operations and technology efforts for Uptown Cheapskate and Kid to Kid. Prior to joining BaseCamp, Zach was a Co-Founder and Managing Partner at Horizon Point Capital, where he helped lead investment evaluation and execution. Prior to that, Zach was a Senior Director at Restaurant Brands International (RBI), the global franchisor of Burger King, Tim Hortons, Popeyes and Firehouse Subs. At RBI, Zach’s wide range of responsibilities included business development and M&A, as well as budgeting, financial planning and public reporting. Zach received his MBA from Harvard Business School and his BA in History from Harvard College.

Amy Deal

Director of Operations

Amy joined the BaseCamp team in January 2017 and is the Director of Operations for Uptown Cheapskate and Kid to Kid. Over the past 6 years, Amy has held several important roles across operational support, new store support, and training. She also previously held the role of Corporate Store District Manager, giving her a wealth of hands-on experience at the store level. Prior to working for BaseCamp, Amy held multiple management roles at Target for close to a decade.

Craig Smith

Chief Financial Officer

Craig Smith is the CFO for BaseCamp Franchising. As the CFO, Craig leads the accounting efforts for BaseCamp and is also directly involved in managing the Administration team. Through BaseCamp’s bookkeeping service, Craig also helps new and current franchise owners with a range of accounting, financial and business development projects. Craig has a BS in Accounting from the University of Utah and has multiple decades of experience across public accounting, the oil and gas industry, and the audiovisual industry.

Joslin Wright

Chief Experience Officer

Joslin is BaseCamp’s Chief Experience Officer and is a critical point of contact for both BaseCamp’s employees and our franchisees across the country and abroad. Since joining BaseCamp in 2013, Joslin’s responsibilities have also included Director of Administration and Compliance and Director of Kid to Kid Operations. From 2005 to 2013, Joslin served as lead paralegal and office manager for the Utah office of Hall Prangle and Schoonveld, LLC, a Chicago-based law firm.

Mel Green

Chief Technology Officer

Mel has over 15 years of experience as an engineer and leader. He has built a variety of software products including embedded applications, desktop tools, distributed systems, and cloud applications for small, scrappy start-ups and large, enterprise-level corporations. Mel joined BaseCamp Franchising as CTO in 2022 to help take our capabilities in technology to another level. Software and technology play a core role in driving operational and financial success for our franchisees and help support a meaningful competitive advantage for Uptown Cheapskate and Kid to Kid.

Ready to Own a Kid to Kid Franchise?

Are you ready to own a business that helps families, the environment, and your local community? Click here to request more information and someone from our team will be in touch shortly.

Request Franchise Information

If you’re a passionate entrepreneur who is ready to own a business that provides an incredible service to your community and is environmentally sustainable, we’d love to hear from you! Fill out the form below to begin a conversation. We can’t wait to learn more about you!


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