Thrift, Reimagined
Parents spend a fortune outfitting their kids – but there’s a better way. Kid to Kid gives you the chance to join a proven children’s clothing franchise that transforms resale into an upscale, highly profitable business model.
Kid To Kid By the Numbers
On Trend & Durable: A $50 Billion Industry Families Love
The resale market for kids’ apparel and gear is both massive and growing rapidly. Parents are always looking for high-quality items at reasonable prices, which makes secondhand a smart, long-term business choice. A thrift store franchise like Kid to Kid delivers value on multiple levels – to franchisees, their customers, and the communities they support.
Think You Know Thrift? Discover Kid to Kid.
Many thrift stores are cluttered and disorganized, which can make shopping a challenge. Kid to Kid delivers an experience that’s entirely different. Our stores are bright, organized, and designed to feel more like a boutique. Each location carries a vast assortment of clothing, toys, books, and equipment to meet the needs of growing families. Our unique approach positions Kid to Kid as a standout children’s franchise – one that turns first-time shoppers into loyal customers.
Big Opportunity, Big Impact
Owning a Kid to Kid franchise means running a business that is both profitable and meaningful. Franchisees benefit from proven systems, strong brand recognition, and comprehensive support, while also helping families save money and keeping millions of items out of landfills each year. Over the past 30+ years, Kid to Kid has made a measurable difference across 26 states, supporting budget-conscious families and helping recycle tens of millions of items each year.
Average Gross Sales (2024)
Average Net Income (2024)
Total Investment Range
For more details, please see Kid To Kid’s 2024 FDD
Kid to Kid Highlights
Proprietary software for pricing, point-of-sale, and inventory management
Real-time data for smarter buying, merchandising, and selling
Hands-on operations and marketing support
National community of highly engaged & experienced franchisees
Industry Leading Technology
Our in-house technology powers every transaction in our stores and serves as a critical competitive edge.
Dedicated Support for Every Store
Franchisee success is our #1 priority. From training, operations, marketing, and beyond, our goal is simple: to help every franchisee maximize their store’s performance.
Hear From Our Incredible Owners
Kid to Kid has a terrifically vibrant and collaborative community of franchisees that offers another layer of connection and support.
I fell in love with Kid to Kid. The ability to give back to the community, help save the environment, and help families save money is why Kid to Kid is such an attractive business to own.
Kelli Purser
Franchise Owner in Utah
The systems are great, but what has really made this journey amazing is that we have been able to rely on other franchisees. If we just had Jason and Molly’s thrift shop without the context and ability to see everybody else’s successes, we wouldn’t be able to be where we are now.
Jason & Molly Newland
Multi-Unit Franchise Owner in Kentucky
I walked into a Kid to Kid with my 6-month-old at the time and immediately felt elevated. Kid to Kid felt upscale, making me feel smart for shopping resale rather than cheap, which was important to me. This was in January, and I opened my store in November.
Mary Campbell
Franchise Owner in Georgia
Are You the Right Fit?
Kid to Kid is a hands-on investment for leaders who are looking to build a successful business, reshape the retail landscape, and create a strong community around their stores.
All prospective franchisees must submit an application and meet our ownership requirements. We enjoy getting to know each candidate on a personal level, which helps ensure our franchise system continues to thrive.
Ready to Explore Business Ownership with Kid to Kid?
Fill out the short form below to learn more about owning a premier kidswear franchise that combines profitability, sustainability, and community impact.