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Industry-Leading Franchisee Training & Support

A Franchisee First Approach

We know that the majority of our franchisees join Kid to Kid without any prior business ownership or retail experience. It’s for this reason that Kid to Kid has developed robust training and support resources that will help you thrive in business from day one and every day thereafter. The decision to franchise with Kid to Kid means that you’re never going to be alone in your business.

Our Commitments To You

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  • Prioritize franchisee success above all else
  • Provide comprehensive training & support
  • Maintain a tireless commitment to innovation

Startup Training & Support

Starting a business from the ground up can be daunting, especially if you’re going at it alone. That’s where our experienced team comes in! As soon as you’ve signed your franchise agreement, our dedicated new store team is ready to hit the ground running. Throughout the new store process, our team has two primary objectives. First, we’re there to help you get to your Grand Opening as quickly and effectively as possible. From site selection and lease negotiation to store buildout and new store marketing, we’re there to make every step as seamless and stress free as possible. Second, through our comprehensive training curriculum, we’ll help you develop the tools and capabilities you’ll need to build a thriving business.

Industry Leading Training

We have developed a multi-month training curriculum that will help you learn what it takes to successfully operate a Kid to Kid.

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Online Training

We have developed an extensive library of online training modules that is continuously updated to cover all of the fundamentals of our business. These modules are invaluable resources that you and your team can refer back to over time.

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In-Person Training

You’ll spend several days at our corporate office to help you master our proven business model. You’ll learn how to buy, sell, and manage inventory, how to implement effective marketing strategies, how to effectively lead a team, how to use our software systems, and so much more.

In-Store Internship

We’ll put your newfound knowledge to work in one of our stores. For five days, you’ll work closely with one of our highest-performing franchisees, getting crucial hands-on experience and mastering our business model firsthand. By the time you leave, you’ll be ready to launch your new business with confidence.

Site Selection & Build Out

A key step in the new store process is finding the perfect location. By analyzing a range of considerations, including demographic data, traffic patterns, and visibility, among others, our team will help you pick a location with confidence. From there, we’ll help you with lease negotiation, interior design, equipment orders, and much more. We’ll also conduct a series of walk-throughs to ensure your store is ready to delight customers in your community.

New Store Marketing

Why recreate the wheel when you can rely on tried-and-true strategies? Over the years, our marketing team has helped countless stores generate robust customer engagement and excitement leading up to and through their grand openings. At the local level, our marketing guides, one-on-one training sessions, and libraries of off-the-shelf social posts will help you build relationships with prospective customers. Our team has also developed turnkey programs for paid marketing, helping to ensure your efforts generate a high return on investment.
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“We’re incredibly proud of our robust training curriculum. Our franchisees come to us with highly individualized skill sets, and we help them become whole as entrepreneurs. Our training is comprehensive by design – we want to fill in the gaps in their experience and give them the resources they need to thrive as a business owner.”
Zach Gordon
Co-CEO of BaseCamp
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Comprehensive Ongoing Support

Our commitment to you doesn’t end once your store is open. Throughout the life of your franchise, we’ll give you the resources you need to thrive.

Dedicated Operations Consultants
Every franchisee is assigned a dedicated Field Operations Consultant to help them maximize the profitability, manageability, and growth of their stores. With support from the rest of our corporate team, your Field Operations Consultant will host monthly phone calls to review your performance, visit your store at least once per year, and help you navigate a robust suite of reports that provide real-time insights into the fundamentals of your business.

We know most of our franchisees aren’t marketing experts, and they don’t have to be. At Kid to Kid, our goal is to make the complex and ever-changing marketing landscape not only digestible, but also fun! Our full-service team is here to help you with all of your marketing needs, including paid digital advertising, organic social media, local grassroots marketing, promotional campaigns, loyalty programs, and beyond.

Kid to Kid’s technology infrastructure is truly second-to-none and unlike anything else you’ll see in resale. From our point of sales system, to our inventory management and appraisal program, and beyond, the technological backbone of our stores is all proprietary and built on decades of experience and millions of customer data points. These systems represent a critical competitive advantage of our stores – one that we expect to grow for years to come.

Your financial performance is extremely important to us, and we want to ensure that you’re positioned for success. At Kid to Kid, you will benefit from our in-house finance and accounting team, who will keep you organized and help you create an actionable business plan. We’ll also help you find ways to optimize your business by comparing your results vs. other stores and system benchmarks.

At Kid to Kid, we firmly believe in the concept that “we’re better together”. Over the years, we’ve heard countless examples of our franchisees going out of their way to provide advice, counsel, and even boots-on-the-ground support to other franchisees across our system. We believe that camaraderie and community-orientation is unlike anything else you’ll find in franchising.

Whether you want to build a community around a single store or build a multi-store enterprise, our team is here to help you achieve your long-term goals. What’s more, by providing value-added services to help franchisees with transition planning, our support truly extends across the full lifecycle of your store.

Let’s Get Started!

Are you ready to experience all that Kid to Kid has to offer? Take the first step to launch your business by getting in touch with our franchise team today.
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